diff --git a/.gitignore b/.gitignore
index f3bc000..0becc6e 100644
--- a/.gitignore
+++ b/.gitignore
@@ -10,6 +10,13 @@ vendor/bundle/
 tmp/
 *.log
 
+# demo user uploads
+examples/blog/public/uploads/*
+!examples/blog/public/uploads/.gitkeep
+
+# compiled asset pipeline output (regenerated by Application#enable_assets on boot)
+examples/blog/public/assets/
+
 # os / editor / env
 .DS_Store
 .env